Everyone knows Spain for its scenic Mediterranean coast, interspersed with vibrant resort cities and hugged by crystal-clear seas, however in case you’ve been to the Iberian nation up to now three or 4 years, you’ve got in all probability observed how shockingly costly and busy it is develop into.
From a median overnight rate of $201 in Barcelona to unsustainable ranges of overtourism within the stylish trip island of Mallorca, the place anti-tourist sentiment has been dangerously brewing, we would not be the primary in line to board that flight.
Fortunately, there’s an thrilling Spain dupe tucked away within the way more offbeat, lesser-known Southeastern nook of Europe inflicting fairly the commotion currently, and if we should add, it is way cheaper and fewer crowded:

Bulgaria Is All The Rage This 12 months!
While you consider Bulgaria, you in all probability conjure up photos of wintry landscapes, Soviet-style concrete blocks, and Orthodox piousness.
Whereas there may be some fact to that, one thing most individuals do not know is that it turns right into a summer time paradise within the hotter months.
Have been you even conscious that Bulgaria’s shoreline on the Black Sea extends for an uninterrupted 235 miles and is lined with quaint seashore cities that simply could not be additional other than the stereotypical grayed-out, war-torn model of Jap Europe?
Or that, for example, it is about as heat because the Mediterranean, if not hotter?
We child you not:

Some cities alongside the coast have a median every day most of 84.2°F and lows of 66.2°F, and in case you’re pondering whether or not to pack an additional jumper or two ‘simply in case’ it will get chilly, child, you higher save area in your carry-on for some extra swim shorts as an alternative.
To not brag, however no different journey information web site stays on high of journey tendencies like Journey Off Path, and we reported a few years in the past on how the Black Sea is a new Mediterranean in the making, and we’re glad to see others are lastly catching on:
Why This Lesser-Recognized Nation Is So Fashionable Proper Now
- It is cheaper
- It is lovely
- It is not as crowded

This 12 months, The New York Times featured this a part of the world in their listing of ‘finest locations to journey’ in 2025, whereas CEO for Europe-based journey company TUI was recorded stating Bulgaria ‘might rival vacation hotspots reminiscent of Mallory and Menorca’ in summer time.
Newcomers are additionally taking to social media in droves to showcase Bulgaria’s magnificence: on TikTok alone, the hashtag #bulgaria alone has racked up over 2.5 million posts.
Customers will share their captures of sandy seashores, sleepy coastal villages that appear frozen in time, and gorgeous nature but to fulfill the spoils of mass tourism.
A number of the hottest TikTok’s, nevertheless, discuss with Bulgaria’s affordability as a seashore vacation spot, in comparison with Spain, Italy or Greece.
This publish by TikTok person @heroiisa particularly highlights Varna as a cheap summer time getaway, the place lodging costs vary from solely $8 to $30-a-night, meals value between $5 and $12 in native eating places, and the seashores look untarnished, with crystal-clear waters:
@heroiisa BUDGET TRAVEL GUIDE TO VARNA, BULGARIA✈️ Varna is without doubt one of the finest locations to go to if you end up younger and on a price range!✨ All costs are in USD and primarily based on a practical price range for BUDGET vacationers in Varna, Bulgaria💸 🏨Lodging: $8 to $30/evening per particular person in case you keep in a hostel dorm or share an residence or a double room in an inexpensive guesthouse/lodge with somebody. This will depend on the season, the decrease finish of the costs is for shoulder season (April-June or September-October) and the upper finish for prime season (July-August). 🍛Meals: there are many choices for $5 to $12/meal. Should you cook dinner, you are able to do it even cheaper than this! ☀️Actions: $0-20 relying on what you wish to do! I didn’t spend a lot cash on actions in Varna as a result of there are a lot of free issues to do however there are additionally some paid actions you are able to do relying in your price range. 🚌Getting there: You will get to Varna by bus or practice from different common Bulgarian locations and cities like Sofia, Burgas, or Plovdiv. Bus and practice tickets rely on the route however are often very reasonably priced ($2-12). ✈️Flights: With regards to flights, you may fly into Burgas, Sofia, Plovdiv, or Varna from many European cities with Ryanair or Wizz Air after which take public transportation to Varna. It’s additionally an choice to fly some place else within the Balkans and take public transportation from there if in case you have time for an extended journey.
That is an account by a single traveler, however Budget Your Trip, our personal most popular platform for monitoring costs throughout completely different nations, corroborates that Bulgaria is certainly on the cheaper finish in relation to summer time locations.
Extra particularly, vacationers will spend a median $27 on meals per day, until they’re touring luxuriously (in that case, they need to price range $73), and $72 on accommodations, for complete week-long journey bills of $1,076 for 2 individuals (or the equal in Bulgarian lev).
The place To Go In Bulgaria In Summer season?
- Sunny Seaside
- Nessebar
- Varna
- Burgas
- Sveti Vlas

There are numerous world-class locations to select from in case you’re skipping Spain and heading to Bulgaria this 12 months.
If you search Outdated World attraction and tradition, go to the picture-perfect, cobbled Nessebar. This walled metropolis occupies the tip of a slender peninsula and has a wealthy historical past courting again a number of millennia and comprising durations of Thracian, Greek, and Roman rule.
Its ensemble of Byzantine church buildings and fortifications are a UNESCO World Heritage Web site, and the hotel-lined South Seaside, a brief drive from the Outdated City, has been awarded Blue Flag standing, owing it to its cleanliness.
Searching for a conventional seashore getaway as an alternative, Mallorca-style?

Sunny Seaside will not be an island, although it’s, because the title signifies, a sun-drenched resort improvement unfolding alongside an azure Black Sea full of seashore bars, the place beer prices as low cost as $2, and a waterfront 3-star Hotel Zaara will solely set you again by $35-a-night.
Eager on an all-inclusive deal as an alternative?
HI Hotels Imperial Resort has nightly charges from a shockingly reasonably priced $80 this June, all meals included, and entry to all resort areas, together with the pool and health heart.
We’re not going to misinform you: Sunny Seaside can get a bit crowded in summer time, not on account of an inflow of international vacationers however on account of its recognition with Bulgarians (and the neighboring Romanians) themselves. So, for some peace and quiet and extra exclusivity, there’s Sveti Vlas to the northeast.

A laid-back yacht marina boasting a plethora of eating choices, and several other lengthy miles of untouched fantastic, golden sands, it has 5-star accommodations from $66 per evening––try the Garden of Eden Complex.
For a metropolis break, our high picks are Burgas and Varna, the most important conurbations on the Bulgarian coast, and two bustling Black Sea ports well-known for his or her historic heritage––even the Starbucks in Varna is constructed on high of Roman relics!––and thriving nightlife.
They’re additionally the gateway to the coast, internet hosting low-cost flights from quite a few European locations within the excessive season, beginning in Could.
↓ Elevate Your Journey↓
Sign Up Now For Travel Off Path Premium! No adverts, VIP Content material, Private Journey Concierge, Large Financial savings, Every day Offers, Members Discussion board & Extra!

✈️Join Our Travel Off Path Community Forum: The place vacationers unite, ask questions, share experiences and even discover like-minded journey buddies!
SUBSCRIBE TO OUR LATEST POSTS
Enter your e mail tackle to subscribe to Journey Off Path’s newest breaking journey information, straight to your inbox.
This text initially appeared on TravelOffPath.com
Opinions expressed listed here are the writer’s alone, not these of any financial institution, bank card issuer, lodge, airline, or different entity. This content material has not been reviewed, authorised or in any other case endorsed by any of the entities included inside the publish.